Insights
Intellectual property - How to ensure you're protecting all of your company's IP assets
By Smart Business News on September 3, 2013
Traditionally, businesses protect their intellectual property (IP) with patents and trademarks. These patents are generally utility patents which protect the function or use of a product. Trademarks protect the name or logo under which a product or service is sold.
A more meaningful protection for businesses could include design patents and trade dress, says Barry A. Winkler, an attorney in the Intellectual Property Group at Brouse McDowell.
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A more meaningful protection for businesses could include design patents and trade dress, says Barry A. Winkler, an attorney in the Intellectual Property Group at Brouse McDowell.
Click here to read the rest of the article.